Free Pony Theory ~ Book for design

Joined: 23 Sep 2006 Posts: 1088

Rockport Publishers: Minimal Graphics

Minimal Graphics The Powerful New Look of Graphic Design
Rockport Publishers | ISBN 1564968448 | 2002 | PDF | 80 mb | 97 pages

The visual overload of the last decade -- crashing type, unreadable text, in-your-face images -- is being replaced by simple, seamless design with a clean approach. Minimal Graphics offers a striking new collection of international graphic design work that uses the power of simplicity to get messages across.

Filled with potent images and offering a wealth of minimal design solutions for color, type, images, packaging, and more -- this authoritative guide underscores the elegance of the "undesigned" approach.

http://rapidshare.com/files/59925716/minimal.zip

http://depositfiles.com/files/1949673

Joined: 23 Sep 2006 Posts: 1088

Learning Web Design: A Beginner's Guide to (X)HTML, StyleSheets, and Web Graphics

Learning Web Design: A Beginner's Guide to (X)HTML, StyleSheets, and Web Graphics | Jennifer Niederst Robbins
ISBN: 0596527527 | June 29, 2007 | PDF | 23.58 Mb

“ Everything you need to know to create professional web sites is right here. Learning Web Design starts from the beginning -- defining how the Web and web pages work -- and builds from there. By the end of the book, you'll have the skills to create multi-column CSS layouts with optimized graphic files, and you'll know how to get your pages up on the Web.

This thoroughly revised edition teaches you how to build web sites according to modern design practices and professional standards. Learning Web Design explains:

* How to create a simple (X)HTML page, how to add links and images
* Everything you need to know about web standards -- (X)HTML, DTDs, and more
* Cascading Style Sheets -- formatting text, colors and backgrounds, using the box model, page layout, and more
* All about web graphics, and how to make them lean and mean through optimization
* The site development process, from start to finish
* Getting your pages on the Web -- hosting, domain names, and FTP
”

http://mihd.net/lm4pf1

http://rapidshare.com/files/49786145/0596527527.zip

http://rapidshare.com/files/49790...rd.Edition.Jun.2007.eBook-BBL.rar

Joined: 23 Sep 2006 Posts: 1088

Design Elements: A Graphic Style Manual

Timothy Samara, "Design Elements: A Graphic Style Manual"
ISBN-13: 9781592532612 | 272 pages | Publisher: Rockport Publishers Inc (1 April 2007) | English | PDF | Rawscan | 150dpi | 48MB

This book is the most compact and lucid handbook available outlining the basic principles of layout, typography, colour usage and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a 'visual language' and brilliance is recognised in designers whose work seems to break all the rules, yet communicates its messages clearly. This is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text and examples. The chapters include Graphic Design: What It Is; What Are They and What Do They Do?, Choosing and Using Type and Breaking the Rules: When and Why to Challenge all the Rules of this Book.

http://avaxhome.ws/ebooks/graphics_drawing_design/designelements.html

Joined: 23 Sep 2006 Posts: 1088

Web Bloopers: 60 Common Web Design Mistakes, and How to Avoid Them

Web Bloopers: 60 Common Web Design Mistakes, and How to Avoid Them (The Morgan Kaufmann Series in Interactive Technologies) by Jeff Johnson
Publisher: Morgan Kaufmann (April 14, 2003) | ISBN-10: 1558608400 | CHM | 35,4 Mb | 344 pages

The dot.com crash of 2000 was a wake-up call, and told us that the Web has far to go before achieving the acceptance predicted for it in '95. A large part of what is missing is quality; a primary component of the missing quality is usability. The Web is not nearly as easy to use as it needs to be for the average person to rely on it for everyday information, commerce, and entertainment.
In response to strong feedback from readers of GUI BLOOPERS calling for a book devoted exclusively to Web design bloopers, Jeff Johnson calls attention to the most frequently occurring and annoying design bloopers from real web sites he has worked on or researched. Not just a critique of these bloopers and their sites, this book shows how to correct or avoid the blooper and gives a detailed analysis of each design problem.
Hear Jeff Johnson's on software and website usability at the University of Canterbury (25 min.)
* Discusses in detail 60 of the most common and critical web design mistakes, along with the solutions, challenges, and tradeoffs associated with them.
* Covers important subject areas such as: content, task-support, navigation, forms, searches, writing, link appearance, and graphic design and layout.
* Organized and formatted based on the results of its own usability test performed by web designers themselves.
* Features its own web site (www.web-bloopers.com)with new and emerging web design no-no's (because new bloopers are born every day) along with a much requested printable blooper checklist for web designers and developers to use.

http://rapidshare.com/files/96024702/MKPWB60CWDMaHtAT.rar

http://www.legendarydevils.com/e-...sign-mistakes-how-avoid-them.html

Joined: 23 Sep 2006 Posts: 1088

Picture Composition for Film and Television, 2nd Edition

Peter Ward, "Picture Composition for Film and Television"
Focal Press | 2002-12-09 | ISBN: 0240516818 | 288 pages | PDF | 9,1 MB

Behind each shot there lies an idea or purpose. When setting up a shot, the camera operator can employ a range of visual techniques that will clearly communicate the idea to an audience. Composition is the bedrock of the operator's craft, yet is seldom taught in training courses in the belief that it is an intuitive, personal skill. Peter Ward shows how composition can be learned, to enhance the quality of your work.

Based on the author's own practical experience, the book deals with the methods available for resolving practical production questions such as:

Does the shot composition accurately reflect the idea that initiated the shot?
Will the content and method of presenting the subject accurately convey the idea?

Major innovations in television and film production since the previous edition have affected the styles of composition, such as wide-screen and the use of mini DV cameras. These new technologies and their implications for picture composition are addressed in this new edition. A new colour plate section is also being included to update the section on colour.

If you are a practising camera operator, trainee camera operator, student or lecturer on a television or film production course, or simply a video enthusiast wishing to progress to a more professional standard you will find this book essential in enhancing the quality of your work.

* Learn the secrets of successful composition from an experienced camera operator
* Completely rewritten including compositional implications of widescreen, DV cameras
* Teaches through varied examples of practical scenarios and problem-solving

http://avaxhome.ws/ebooks/engenee...tion_for_Film_and_Television.html

Joined: 23 Sep 2006 Posts: 1088

Visual Design for the Modern Web

Penny McIntire, "Visual Design for the Modern Web"
New Riders Press | ISBN: 0321515382 | November 24, 2007 | 360 pages | PDF | 10.1MB

Just as great artists must understand their tools, great Web designers must understand the technology behind their art. In Visual Design for the Web, author Penny McIntire shows novice Web designers how to use their tools--including HTML, CSS, and JavaScript--in conjunction with the principles of aesthetics and usability to become masters of their craft. Chapters begin with explanations of the terminology and techniques of web structures, then demonstrate how to apply the rules of design to create beautiful sites.

http://depositfiles.com/en/files/8229017
http://rapidshare.com/files/148495896/VisDesModWeb.rar

http://www.ebookee.com/Visual-Design-for-the-Modern-Web_192049.html

Joined: 23 Sep 2006 Posts: 1088

Art and Complexity

Art and Complexity
JAI Press | ISBN 444509445 | 2003-02-01 | PDF | 170 pages | 4.61 MB

This title is the result of a one-week workshop sponsored by the Swedish research agency, FRN, on the interface between complexity and art. Among others, it includes discussions on whether "good" art is "complex" art, how artists see the term "complex", and what poets try to convey in word about complex behavior in nature.

http://depositfiles.com/files/1213400

Joined: 23 Sep 2006 Posts: 1088

Design: A Very Short Introduction

Design: A Very Short Introduction
Oxford University Press, USA | ISBN:0192854461 | Edition 2005-07 | PDF | 148 pages | 2.21 MB

John Heskett wants to transform the way we think about design by showing how integral it is to our daily lives, from the spoon we use to eat our breakfast cereal, and the car we drive to work in, to the medical equipment used to save lives. Design combines 'need' and 'desire' in the form of a practical object that can also reflect the user's identity and aspirations through its form and decoration. This concise guide to contemporary design goes beyond style and taste to look at how different cultures and individuals personalize objects. Heskett also reveals how simple objects, such as a toothpick, can have their design modified to suit the specific cultural behaviour in different countries. There are also fascinating insights into how major companies such as Nokia, Ford, and Sony approach design. Finally, the author gives us an exciting vision of what design can offer us in the future, showing in particular how it can humanize new technology.

http://avaxhome.ws/ebooks/desavsi.html

Joined: 23 Sep 2006 Posts: 1088

Information Arts: Intersections of Art, Science, and Technology

tephen Wilson “Information Arts: Intersections of Art, Science, and Technology"
The MIT Press | 2001-11-30 | ISBN: 026223209X | 1024 pages | PDF | 10,2 Mb

A new breed of contemporary artist engages science and technology--not just to adopt the vocabulary and gizmos, but to explore and comment on the content, agendas, and possibilities. Indeed, proposes Stephen Wilson, the role of the artist is not only to interpret and to spread scientific knowledge, but to be an active partner in determining the direction of research. Years ago, C. P. Snow wrote about the "two cultures" of science and the humanities; these developments may finally help to change the outlook of those who view science and technology as separate from the general culture.

In this rich compendium, Wilson offers the first comprehensive survey of international artists who incorporate concepts and research from mathematics, the physical sciences, biology, kinetics, telecommunications, and experimental digital systems such as artificial intelligence and ubiquitous computing. In addition to visual documentation and statements by the artists, Wilson examines relevant art-theoretical writings and explores emerging scientific and technological research likely to be culturally significant in the future. He also provides lists of resources including organizations, publications, conferences, museums, research centers, and Web sites.

http://www.4shared.com/get/393169...f_Art_Science_and_Technology.html

http://avaxhome.ws/ebooks/programming_development/Informat_Arts.html

Joined: 23 Sep 2006 Posts: 1088

The Visual Mind II

Michele Emmer “The Visual Mind II (Leonardo Books)"
The MIT Press | 2005-04-01 | ISBN: 0262050765 | 712 pages | PDF | 7,5 Mb

Mathematical forms rendered visually can give aesthetic pleasure; certain works of art -- Max Bill's Moebius band sculpture, for example -- can seem to be mathematics made visible. This collection of essays by artists and mathematicians continues the discussion of the connections between art and mathematics begun in the widely read first volume of The Visual Mind in 1993.

Mathematicians throughout history have created shapes, forms, and relationships, and some of these can be expressed visually. Computer technology allows us to visualize mathematical forms and relationships in new detail using, among other techniques, 3D modeling and animation. The Visual Mind proposes to compare the visual ideas of artists and mathematicians -- not to collect abstract thoughts on a general theme, but to allow one point of view to encounter another. The contributors, who include art historian Linda Dalrymple Henderson and filmmaker Peter Greenaway, examine mathematics and aesthetics; geometry and art; mathematics and art; geometry, computer graphics, and art; and visualization and cinema. They discuss such topics as aesthetics for computers, the Guggenheim Museum in Bilbao, cubism and relativity in twentieth-century art, the aesthetic value of optimal geometry, and mathematics and cinema.

http://rapidshare.com/files/114799286/TheVisualMindII0262050765.rar

http://avaxhome.ws/ebooks/science_books/math/Visual_Mind2.html